Americans for the Arts

Emily Peck

Last week, I left snowy New York City to spend some time in sunny Ft. Lauderdale at the invitation of the Broward Cultural Division to talk with arts organizations about the many ways they can partner with local businesses.

We discussed how to build a successful and meaningful partnership by thinking of the needs of business first, and how to look beyond the usual suspects when thinking about potential business partners.

We were joined by local business leaders from Florida Power and Light and Merrimac Ventures who spoke about how partnering with the arts helped their business engage new customers, reach new audiences, and enhance the quality of life for their communities. For more tips on creating partnerships check out our Building pARTnerships on Your Own toolkit.

This type of training session is just one way you can use the resources of The pARTnership Movement in your community. Here are some other ideas:

• Tell your story: Promote great arts and business partnerships on twitter (#artsandbiz), Facebook, and YouTube. Don't forget to let us know, too!

• Give a presentation at your local chamber of commerce about how the arts can help local businesses. See how it worked in Montgomery County, MD! 
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As we enter the third week of National Arts and Humanities Month, I would just like to thank all the local community leaders who have participated in our Creative Conversations!

Already, Creative Conversations have sparked local dialogue that is helping to unify groups of individuals engaged in arts and culture. These events help spur advocacy efforts and create networking opportunities for those interested in the arts in their communities.

In a memorable moment at a Creative Conversation last week in Silver Spring, MD, State Delegate Heather Mizeur advised, “Stand out with your art to connect to your advocacy. The artist should use their unique abilities in art making itself to stand out and reach legislatures.” From this Conversation, emerging arts advocates were able to take away this and many other valuable insights.

If you were unable to attend an event last week, don’t worry! October is full of remarkable and insightful events--over 30 so far, with more being added every day.

This week’s upcoming events include:

•    Bonus Features: Thinking Outside the Talkback – Today, Oct. 17! (Pittsburgh, PA)
•    Exploring Professional Paths in the Arts – Oct. 18 (Denver, CO)
•    Witness to Preservation – Oct. 20 (Stuart, FL)