WeHo Arts: The Plan - Data Visualization Projects

PROJECT OVERVIEW

Title: Artist Maria del LaMadrid leads a one-day balloon mapping project exploring an expanded definition of data visualization by utilizing a performative object, a 5.5-foot red weather balloon, to engage youth in the democratic cultural production of art.
Photo Credit: Jon Viscott
Lead Artist(s):

Description:

The City of West Hollywood commissioned three artist/team(s) to create artworks to illustrate data collected during the WeHo Arts: The Plan cultural planning process. Each project was presented on the City’s various multi-media platforms – social media, electronic billboards on the Sunset Strip, and/or the city website and/or installed as a temporary public artwork.

Artist Maria del Carmen LaMadrid Zamora, was inspired by a response heard during one of the outreach sessions where the community was asked “Where would you like to see public art?” ArtEverywhere consists of a how-to balloon mapping guide and series of aerial photographs that were taken during a one-day workshop with the West Hollywood Teen Center. The project explores an expanded definition of data visualization by utilizing a performative object, a 5.5-foot red weather balloon, to engage youth in creating a democratic cultural production of art in public spaces.

Dream Cloud, by artist Sean Noyce, is a series of graphic artworks composed of word clouds that are scaled proportionately to the number of times a particular word was mentioned in a community outreach survey. The artwork encourages the viewer to immerse themselves in the data cloud, through a series of selfie murals, as an astronaut, superhero or other flying creature, as represented in transparent silhouettes. The project was exhibited as an Instagram album, 2 temporary murals and a one-day balloon sculpture installation.

The City of Creative Delights is a series of gifs, animated by artist team YoMeryl, which depicts a stylized version of West Hollywood as a macrocosm of creative expression, experimentation and engagement. Within a large-scale tableau, individual characters engage in activities that convey the principles of The Plan – Space, Engagement, Support, Visibility, and Experimentation. The work was broadcast on the electronic billboard on Sunset Boulevard and exhibited across the City’s social media platforms.

PROJECT LOCATION

Billboard
Fence
Municipal Building/Site
Pop-up
Public Space
Signage
Wall
Artworks were exhibited on the City of West Hollywood's social media platforms, the City's website, an electronic billboard at 8410 Sunset Boulevard, and vinyl banners in West Hollywood Park and William S. Hart Park.
City of West Hollywood
8300 Santa Monica Boulevard
West Hollywood, CA 90069
United States

click the map to enlarge
PROJECT TEAM

City of West Hollywood
City of West Hollywood
Amanda Carlson
PROJECT DETAILS

Temporary
10000
Grant
Public
Banner, Digital, Film, Installation, Mixed Media, Mural, Sculpture, Video
Electronics, Mixed Media, Mural, Video
digital files, vinyl banners, balloons, netting
2017
2018