Sponsoring new works by artists in the public environment calls for planning and management as thoughtful, as diverse, and as responsive to the specific situation as the works of art themselves. At the same time, the sponsors of widely different kinds of projects can expect to deal with many of the same questions and problems. This guide attempts to chart the broad outlines of that process, and to offer some assistance to sponsors in developing, step-by-step, an approach which is best suited to local conditions and circumstances.

Planning for a new work in the community will include thinking about the following: setting goals; exploring possible approaches to public art; shaping the parameters for an artist's involvement; site and artist selection; budget and proposal development; contracting; fundraising; public information; execution of the work; dedication and introduction of the work; and the long-term protection of the work. While these activities are discussed as a sequence of steps, in practice they weave together as the project unfolds. Effective planning can help a sponsor develop strategies to prepare for this, and to predict what kind of administrative capacity will be needed to lay the groundwork for a project, to support the artist's best work, and to introduce that work successfully into the community. ( Introduction, p. 3).

CONTENTS
Foreword.
Introduction.
Setting goals for a project.
Exploring approaches to public art resources.
The artist's role.
Resources.
Shaping the parameters of the project.
Budget.
Siting.
Nature of the work.
Theme.
Structuring a process.
Community involvement.
Process outline.
Resources.
Artist selection.
Open competition.
Invitational competition.
Direct selection.
Nominations.
Choosing a method.
Selection panels.
Panel procedure.
Contracting.
Site visit and proposal agreements.
Fees and payments.
Other contractors.
Schedule.
Insurance and bonding.
Resources.
Implementation.
Public relations.
Public dialogue.
Approval.
Proposal review.
Public information.
Resources.
Care and maintenance of public art.
Maintenance.
Contract provisions.
Documentation.
Selected bibliography.

Sponsoring new works by artists in the public environment calls for planning and management as thoughtful, as diverse, and as responsive to the specific situation as the works of art themselves. At the same time, the sponsors of widely different kinds of projects can expect to deal with many of the same questions and problems. This guide attempts to chart the broad outlines of that process, and to offer some assistance to sponsors in developing, step-by-step, an approach which is best suited to local conditions and circumstances.