Managerial Economics for the Arts
GENERAL
This is Volume III of three of the Proceedings of the Third International Conference on Cultural Economics and Planning held April 25-28, 1984, in Akron, Ohio.
Managerial economics is the application of microeconomic theory and quantitative research methods to the practical problems of management decisionmaking. This volume deal with the application of managerial economics to arts management. The range of topics in this volume includes practical advice on how to accomplish specific goals, theory development on unique aspects of cultural activities, and specific managerial applications to problems of running cultural enterprises. As such it provides topics of interest to both the practitioner and the economist.
(p. ii)