Major Donors: The Key to Successful Fundraising

GENERAL

Research Abstract
Major Donors: The Key to Successful Fundraising

This guidebook is designed for board members and volunteers of nonprofits who want to help solicit funds through a major donor effort but don't have a lot of experience or time on their hands. In simple to understand "how to" language you learn the specifics of how to ask for the money.

Included is a detailed task list reviewing the mechanics of an organization's major donor campaign, along with sample major donor solicitation scripts and dialogues on making the appointment, the "dollar" ask and the visit. Also included is a section on tools for researching individuals, a sample personal data sheet form and a practice role-play.

BIBLIOGRAPHY

Book
Zimmerman, Robert M.
966525949
30 p.
September, 2000
PUBLISHER DETAILS

Zimmerman Lehman
582 Market St., Suite 1112
San Francisco
CA, 94104
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