Americans for the Arts

Lori McKinney-Blankenship

I am sitting in The Room Upstairs, our living room style theatre, cross legged on a comfortable couch. To my right, my good friend Tiffany is sculpting an octopus out of polymer clay and giggling with her brilliant musician boyfriend Jordan; he just came off the stage after an intense improvisational jam. On stage now is resident artist Maggie playing folk songs on her guitar. Behind her is a beautiful space scene projected on the screen, mixed with video clips of the ocean. It's beautiful.

To my left is Bobby, a man from the neighborhood who we first met as he collected cans to recycle. He absolutely loves it here. He has a special chair in the back; it's a soft cushy seat, and he kicks back, totally engaged from the time the music kicks in until it finishes at the end of the night. We gather that there isn't much more in life that is available for him; he spends a good bit of time pushing a shopping cart around. Everyone here welcomes him with open arms. In the front row is an autistic lady who rocks hard back and forth to the music and comes with her caretaker, a musician, every week. There are high school kids, college kids, a couple of grandparents, lots of 20- & 30-somethings, and a three-legged black dog.

Pam Atchinson

Shreveport Common is a nine-block “Creative Community,” located in the Louisiana-designated 25-block Cultural District of Shreveport, where residents get Historic Tax sales tax credits for purchasing original art. Shreveport Common is distinguished as a Creative Placemaking project by artists at the helm of revitalizing this historically rich yet blighted community.

Shreveport, Louisiana is the birthplace of music and art that has played a significant role in our national history. There are 11 cultural venues within one block of all sites in Shreveport Common; 12 sites are National Historic Landmarks. Renowned musicians such as Cab Calloway, Elvis Presley, Hank Williams, Duke Ellington, Huddy Ledbetter got their start here. Municipal Auditorium was home to the famous KWKH Louisana Hayride radio broadcast, heard across 10 states.  The Calanthean Temple, America's first sky-scraper that was designed, funded, and built by African Americans, boasted a rooftop stage that attracted musicians from all over the country.  The area is so rich in musical heritage that Robert Plant (of the rock band Led Zeppelin) drove 180 miles to Shreveport following a concert in Dallas to walk the streets for inspiration –specifically Sprague Street, once home to the Blue Goose musicians.

The organizational partnership behind Shreveport Common includes public and private investors who are implementing a National Endowment for the Arts MICD 25th Anniversary funded Vision Plan. Teams of artists, developers, municipal department heads, and non-profits are executing a portfolio of 36 strategies based on authenticity, sustainability, creativity, and community.

Only 800 residents currently live in the area, most in transitional housing. However, new affordable artist housing and exciting market-value, mixed-use developments will join current Section-8 housing. The Vision Plan also engages the area’s social service organizations by forming innovative collaborations with artists’ Pay-It-Forward and Workforce programs. A plethora of functional and aesthetic Public Art, both permanent and temporary, will be combined with consistent programming designed to drive and sustain vibrancy in the district.

What a great week of blogs in our first Blog Salon on Arts, Cultural and Entertainment districts. Thanks to our bloggers and all our commentators, followers on Twitter, and Facebook fans.

As I read each of these blogs I was reminded of how the arts help improve and engage communities, and more specifically, how cultural districts help communities create identity and place. Several of our bloggers were also presenters at our preconference that was held in Pittsburgh this June, and I found their comments about the preconference to be very thought provoking. For example, Greg Handberg began to think differently about his work and the difference between informal and formal types of districts. And Adele Fleet Bacow reminded us that it’s not just the wedding or the honeymoon – it’s the ongoing partnerships that count. Special thanks to John Eger for his inspiring words about art and culture districts being vital to ensuring vibrant economic activity in our cities. They are foreshadowing a whole new economy based upon creativity and innovation. As President Obama stated, “We need to out-innovate, out-educate, and out-build the rest of the world.” So thanks again to all of our bloggers for their willingness to dig deep into this subject.

Finally, thanks to you - our readers - for participating in this great week of cultural district blogs. I hope that you will continue to revisit this blog salon in the future for more creative ideas and inspiration. Fortunately, all of the posts will be archived here. And if you are ever interested in blogging yourself, just send us an e-mail. Keep in touch.

Meri Jenkins

Launched in 2011, the Massachusetts Cultural Districts Initiative addresses community revitalization, business development, new income generation, job growth, cultural tourism, the development of space for artists, and the preservation and rehabilitation of the state’s historic landmarks and cultural treasures. Seventeen diverse communities have achieved cultural district designation so far, and we have forty more in the pipeline.

In designing the initiative, we wanted to give cities and towns new tools and resources to strengthen local economies by focusing on their culturally rich downtowns and neighborhoods. We deliberately positioned local government at the center of our approach, and so it is the municipality that is the applicant. Local government has the authority to remove barriers that help foster and promote a cultural economic development agenda by changing or amending regulations, using their convening power to engage stakeholders, and providing capacity and focus.

Before submitting an application for designation, municipalities must pass a public resolution in support of the district and hold public hearings. To date, the majority of the seventeen municipalities that have won designation have passed a unanimous vote, a fascinating result in a state where local debate on myriad issues is often contentious. Even in our most cash strapped districts, some municipalities have also committed funds in support of this agenda.

And the legislation in support of cultural districts is designed to boost their efforts. Perhaps the most far reaching element of the bill is the following language: Executive branch agencies, constitutional offices and quasi-governmental agencies shall identify programs and services that support and enhance the development of cultural districts and ensure that those programs and services are accessible to such districts.

This means that other state agencies are available to discuss cultural district plans and whether their initiatives are appropriate for a district's plan of action. Some additional programs and services include: strategic community planning, marketing and promotion, historic property stewardship, way finding signage, open space programming, and economic development.

Theresa Cameron

I'm so excited to welcome you to our blog salon devoted solely to arts, entertainment, and cultural districts. Wondering what exactly we're talking about? We loosely define a cultural district as: “...a well-recognized, labeled, mixed-use area of a city in which a high concentration of cultural facilities serves as the anchor of attraction and robust economic activity.”

A few important bits of information:

• More than 600 communities in the U.S. have designated cultural districts.
• Some cities have formal boundary lines with specific zoning ordinances and economic tax incentives.
• Others have more informal, unofficial boundaries that become a marketing focal point to cluster arts organizations.
• Twelve states have enacted statewide arts, entertainment, and cultural district legislation.

Since the late 1990s, Americans for the Arts has been monitoring the growth of arts, entertainment, and cultural districts across the United States, documenting their location, and reviewing, in relevant cases, their legislation of creation. In 1998 Americans for the Arts published the Cultural Districts Handbook, a first of its kind guide for establishing and developing districts. The Handbook examined districts in 24 U.S. cities. Since the Handbook’s publication, however, the number of districts has grown. Given the phenomenal rate at which the district model has been and continues to be adopted across the country, there is a clear and compelling need for new technical assistance and training resources designed to meet the unique needs of those charged with creating, maintaining, and evaluating districts.

John Eger

President Obama has said repeatedly that "We need to out-innovate, out-educate, and out-build the rest of the world." According to Forbes Magazine, "If there was a central theme to the president's remarks, it was innovation."

Yet, although everybody is talking about how innovation is what we need and will solve our jobless dilemma, few people know what innovation is or how we get it, or critically, what our communities must do to meet the challenges of the new age.

It is becoming clear that art and culture districts are vital to ensuring vibrant economic activity in our cities. They are foreshadowing a whole new economy based upon creativity and innovation.

Fortunately, Americans for the Arts (AFTA), who as early as 1998 researched the emergence of such districts in which the arts were used as part of a strategy for revitalizing cities, has now launched an even more ambitious effort:

A plan to produce an update of the earlier report, and more importantly, a three year effort - inviting mayors and other city executives, architects, city planners, and experts in the field to “blog”, and to participate in webinars and conferences to help cities and towns across America to reinvent their community for the new age, this rapidly emerging age of  "creativity and innovation.”