Arts & Economic Prosperity IV is the fourth study by Americans for the Arts of the nonprofit arts and culture industry’s impact on the economy. This Media Kit was provided to organizations participating in the study to help provide tips and tricks on leveraging their economic impact findings to make a case for the arts.

Arts & Economic Prosperity IV is the fourth study by Americans for the Arts of the nonprofit arts and culture industry’s impact on the economy. The most comprehensive study of its kind, it features customized findings on 182 study regions representing all 50 states and the District of Columbia as well as estimates of economic impact nationally. This sample document is a swiss cheese press release to be used by organizations participating in the study.

It is the intent of this issue of Monographs to explore a variety of ways in which local arts agencies can provide a valuable service to their communities and arts organization constituents by becoming more active in the sometimes overwhelming world of marketing.

To build a long-lasting relationship, culture and tourism must join hands in collaboration, implementation and communication.