This research paper provides an overview of how U.S foundations and nonprofit organizations that provide direct support for individual artists have developed practices and strategies that radically depart from the principles of traditional scientific philanthropy.  Primary consideration is given to the frameworks of ‘new philanthropy’ and ‘creative philanthropy’ as they are established in an extensive literature review.

The Performing Artist Companion to Animating Democracy’s framework, Aesthetic Perspectives: Attributes of Excellence in Arts for Change, offers ideas and insights to help performing artists and performance companies apply the framework to address their needs and interests.  Aesthetic Perspectives aims to enhance understanding and evaluation of creative work at the intersection of arts and community/civic engagement, community development, and justice. It offers 11 artistic attributes that elevate aesthetics in civically and socially engaged art, expand the

This infographic focuses on the 8 key skills marketers must have according to Salesforce.

"Many arts organizations are discovering that where people choose to attend arts and cultural events can be crucial to developing effective strategies for reaching broader and more diverse audiences. New research finds that more people attend arts and cultural events in community venues--such as open air spaces, schools, and places of worship--than in conventional arts venues, such as concert halls, theaters, museums, and art galleries. Although audiences for events held in both types of venues overlap, about one-fourth of the people who participate in arts and culture do so only in

If you’ve downloaded this guide, chances are that you’re an artist or creative entrepreneur who might feel one or all of the following:

• †Inadequate at articulating what you do (your brand) in person, in writing, and online
• Overwhelmed with balancing making work, marketing, business and life
• †A strong need to make more money from your art or creative work, and get the major opportunities that will propel your career further

Thank you for choosing this life which can be hard. And hard to explain.

Guide dealing with the relationship between successful marketing of crafts and visual arts, and the appropriate use of intellectual property (IP) system instruments - points to situations where obtaining formal IP protection ought to be considered; explains how to implement marketing and IP strategies within a business framework and marketing management process; presents case studies and examples of managing IP assets in marketing from the craft and visual arts sectors in developing countries; includes bibliographical references (pages 134–135).

This article examines the role of marketing in the arts. Reflecting on the issue requires an understanding of both the meaning of artistic value and its diffusion process. Artistic value can be seen as a flow potential embedded in a product that may or may not be recognized by those who encounter it.

The subject of art, copyright protection and the Internet are explored in this article.