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What You Need To Know About the New National Core Arts Standards
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How to Pick the Best Partners for Your Website Redesign
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Getting Buy-In for Your Website Redesign
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10 Ways to Improve The Website You Already Have
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Content is King
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Revolutionizing Access: Mixed Blood Theatre’s Radical Hospitality Initiative
In the current climate of the performing arts, one of the greatest obstacles that marketers face is the constant challenge of boosting attendance while reaching a diverse audience reflecting the community.
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Data that matters: three metrics to grow audience relationships
Prioritizing patronage can have a real impact—on year-over-year revenues, the volume of people attending and visiting arts and cultural organizations, organizational relevance, and more.
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The First 3 Steps to Your New Website
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How to Build a Winning Website
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Getting the Most Bang for Your Buck: Leveraging the Four-Day Residency
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How to Get a Seat at the Table
I recently spoke in an Americans for the Arts’ State Arts Action Network webinar entitled, “How to Get a Seat at the Table” on May 7. As president of the National Association of Counties, I presented from a political perspective. As a former museum director though, I am attuned to the unique challenges and opportunities in making sure your voice is heard as an arts organization. Your first priority in getting a seat at the table is to make sure that your organization’s business plan and vision are in line. You need to define what your organization is and also you need to determine your organization’s place is in the community. You must be the story-teller of your organization.

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