Americans for the Arts

Tim Bresnahan

Serving on a “working board” is challenging. Rewarding, but challenging. I recently had the honor of taking over the reigns as the Board President for Rivendell Theatre Ensemble, a small but mighty theatre in Chicago with a mission focused on promoting women theatre artists.  As we like to say at Rivendell, “It’s women’s work!”

Without a doubt, one of the greatest challenges we’ve faced as a board during my tenure has been attracting and retaining qualified board members.

Let me repeat: attracting AND retaining.

I understand that we need to build and sustain a deep and dedicated board of directors in order to build a sustainable organization that is positioned for long-term growth.  But I also understand that achieving this goal could be more easily attained if we had help. So I have a small but simple request.

There is a gigantic, come-and-have-some, boatload of private sector money available to all arts organizations. New research from Richmond, Virginia confirms that most don’t ask for it.

What’s the pot of money? It is the money in personal pocketbooks of the arts organizations’ most loyal constituents: pocketbooks that already make ongoing donations in response to grassroots solicitations such as direct mail, special events, and crowd-source platforms. But new research shows that most arts organizations rarely have personal, look-you-in-the-eye meetings with their best donors to ask for major amounts of money. The donor who loyally and happily writes an annual $1,000 check never experiences a personal meeting to ask for $25,000.

The following two blogs by Helen Goulden and Caroline Mason were originally published on the Arts Impact Fund blog, and are great posts for this week's Blog Salon on Corporate Social Responsibility.

Advancing the Art of Finance Helen Goulden, Executive Director, Innovation Lab, Nesta

The Arts Impact Fund is a new £7million fund that brings together public, private, and charitable investment to support arts organizations in England and the first of its kind to focus on their social, artistic, and financial return. The fund was created and funded by Bank of America Merrill Lynch, Esmée Fairbairn Foundation and Nesta, supported by Arts Council England and with additional funding from Calouste Gulbenkian Foundation. It was convened with the help of the Cabinet Office, to demonstrate the significant social value created by arts organizations and support their work through loan finance.

Last year, the City of Philadelphia Mural Arts Program and Shake Shack joined forces for Summer Rendezvous, a breezy, bright mural on the wall behind Shake Shack’s first Philadelphia location. Edwin Bragg, Vice President of Marketing & Communications at Shake Shack, took a few minutes to talk to me about the partnership.

CRS: What drives Shake Shack’s giving philosophy, both historically and currently?

EB: Shake Shack’s mission is to Stand for Something Good, which means taking care of each other and our communities. Giving back is an essential to connecting to every community that Shake Shack is in. We have a program called Shack Gives Back, a company-wide community program that recognizes Shake Shack employees for volunteering. We also donate with funds, meals at Shake Shack, and more.

 “[Cultural activities] enrich and expand on my understanding of what binds us together as a community, where we have come from and perhaps where we are going.”
-ArtsFund Patron Survey, 2015

Arts advocates often talk about how cultural organizations play a critical role in creating a vibrant, thriving economy, in definining civic identity, and in building an engaged and connected population, but how do we support that claim? 

Maura Koehler-Hanlon

The following is an article originally posted on VolunteerMatch, written by vice president of Client Services Maura Koehler-Hanlon, in which she describes how she recently challenged the existing system of employee volunteer programs, and argued for an overhaul of the field. Visit VolunteerMatch for more articles about volunteering and corporate social responsibility.

Earlier this month I hit the road with Vicky Hush, VolunteerMatch’s VP of Engagement & Strategic Partnerships. We headed up to Portland to present to Hands On Greater Portland’s Corporate Volunteer Council to share our expertise with employee volunteer managers about how to keep your employee volunteer program (EVP) fresh and exciting. Leading up to the presentation, we had a tough internal conversation which amounted to this: how controversial did we want to be? What would happen if we just came out and said that we think EVPs should be doing more? We decided to go for it – those Portlanders are a tough bunch with all that fresh air! And it worked: when we asked the room of EVP managers “how many of you feel like your employee volunteer program is as strong as it can be?” we (not surprisingly) didn’t see a single hand.