Americans for the Arts

Malawi has no shortage of artists. What’s needed is a more robust arts ecosystem in which artists can grow and thrive. There is no question that the arts are critical to fostering human development, establishing identity through shared cultural heritage, bolstering democracy, and protecting human rights. It is high time that international donors and the Malawian government realized that one of the country’s greatest resources—arts and culture—remains largely untapped.

Several community organizations are working to create innovative solutions that improve access to capital related to Memphis’s creative class.

In 2015, Americans for the Arts set out to determine the economic impact of the nonprofit arts industry through Arts & Economic Prosperity® 5 (AEP5), the largest national study of its kind. It has been five years since the last such study, which came shortly after the Great Recession. We focused on 341 regions representing all 50 states and the District of Columbia, including 14,439 arts and cultural organizations, and an extraordinary 212,691 audience members. Surveys were collected throughout 2016, and results were revealed June 17 at Americans for the Arts’ Annual Convention in San Francisco. The numbers are remarkable.

When recently asked how best to advocate for the arts in the current environment, U.S. Senator Tom Udall (NM)—co-chair of the Senate Cultural Caucus and chief sponsor of the CREATE Act—was unequivocal: “Start by telling every one of your Senators about the economic benefits of the arts.” This familiar refrain is one we have heard for decades from city council chambers to governor mansions to the halls of Congress—and it works. Arts & Economic Prosperity 5 does just that. It changes the conversation about the arts from that of a “charity” to one about an “industry” that provides both cultural and economic benefits to the community.

The arts and culture sector is often looked at through a very narrow lens. Theatre productions, museum exhibitions, and symphony orchestras typically comprise the average person’s concept of the arts. What’s more, the arts are often viewed as isolated instead of being seen as part of a larger economic ecosystem. But key decision-makers and leaders understand that the arts can be an important part of a city’s economic development and growth strategy—and this growth often comes without huge price tags or tax concessions.

A few weeks ago, Bureau of Economic Analysis of the U.S. Department of Commerce released the results of a comprehensive cultural industry impact study. Florida, with 3.3 percent growth, is in the top five states for the fastest-growing arts and culture job markets in the nation. The Cultural Council of Palm Beach County has made it a priority to harness this economic power and put it to work to build more robust cultural facility infrastructure, promote arts districts, and cultivate an ever-stronger community of artists.

“I pledge to you that the Mayor, the City Council and indeed the City of Fergus Falls will invest more in the arts.”

-Mayor Hal Leland, Fergus Falls, MN

This is just one of the astonishing things said by public officials as we traveled around the state doing the Creative Minnesota Road Show. Drawing together city council and county board members, mayors, and regional and local economic development staff along with arts advocates of every description, the 91 presentations of our 29 economic impact studies of the arts were held in every corner of Minnesota in 2015. I put 7,000 miles on my car. I could now do these presentations in my sleep. But I have to tell you that it was really fun to run from place to place being the bearer of good news.

From a purely business perspective, the arts in general and public art in particular are demonstrated spurs of economic development. This happy reality has proven true in my work as the Principal and sole employee of Prospective Inc., which is the exclusive leasing agent for the 4-million-square-foot office component of Reston Town Center, an internationally-recognized urban mixed-use development located in Reston, Virginia.

Mary Anne Phan is the most recent winner of the NABE Foundation/Americans for the Arts Scholarship Award.

Since the age of five, I cannot remember a day where I have not held a violin in my hands. After sawing away at a wooden box for fifteen years, I’ve certainly learned some lessons beyond how to perform an informed interpretation of Bach. The inflection point of my violin career came from studying the legendary Mozart Concerto in G Major. Every violinist knows it, has played it, and has a different opinion on just about every note in the piece. Revelation came when my teacher paused and asked “What’s your plan for that first line?” As an eleven year old I had no semblance of what she meant, but her words resonate with me to this day.

On Tuesday, the 6^th of October, 175 businesses and arts leaders gathered together at the iconic Central Park Boathouse in New York City to honor the best businesses partnering with the arts in America at the annual BCA 10 Awards. Now in its eleventh year, this black-tie gala presented by Americans for the Arts’ Business Committee for the Arts brought an evening of stories and musical performances that testified to the ability of the arts to uplift and inspire.

It's almost Labor Day and in my family, growing up, that meant vacation. It was always the time for travel and discovering new places, which of course is now an activity we call tourism. It is still the time I choose for getting away and as I write this, I am on my way to Morocco. I'm looking forward to many new arts, music, culture, craft, architecture and people discoveries.

Ask an outsider what they know about Iowa, and they may say one of three things, CORN ... HOGS ... and FARMLAND. Yes, Iowa is known for its agricultural bounty.

But visit the world-famous Art Institute of Chicago, and you’ll undoubtedly run into “American Gothic,” a painting universally recognized as a cultural icon — created by Grant Wood, an Iowan.

The explosion in the numbers of artists and arts activities in the 1940s and 1950s left a legacy that continues today, and what may come as a surprise is that in Iowa, the arts serve as an economic driver that attracts companies, creates jobs and grows local and state revenue. Without a doubt, the arts mean business in Iowa.

I first learned about Paducah, KY eleven years ago when I started working at Americans for the Arts. Where is Paducah, you ask? Well, it’s a town of about 25,000 people nestled where the Ohio and Tennessee rivers converge, approximately 140 miles north of Nashville in the western sliver of Kentucky. But don't let this quaint town fool you, as it packs a huge arts punch. 

Support for the nonprofit arts in the U.S. is a mosaic of funding sources—a delicate 60-30-10 balance of earned revenue, private sector contributions, and government support. The arts sector relies on contributions to keep its cultural products and services affordable and accessible to our communities.  We pay close attention to philanthropy because even small fluctuations in contributed revenue can be the difference between an arts organization broadening its reach or facing a deficit. Every year the Indiana University Lilly Family School of Philanthropy publishes their annual Giving USA analysis on philanthropy. Their latest report shows that 2014 was a very good year for the arts.

Editor’s Note: Ashley McDonald, Membership Associate at Americans for the Arts, interviewed our member Felicia Shaw about her work in the arts field. At the time of this interview Felicia was in the process of transitioning from her role as interim executive director of Young Audiences of San Diego to her new role as executive director of the Regional Arts Commission (RAC) in her hometown of St. Louis, MO.

AM: Can you describe your role at St. Louis Regional Arts Commission (RAC)?

FS: My job at RAC will be to assume the leadership role of a local arts agency that has had an impressive 30-year history of growing the arts and culture community throughout the St. Louis region. I’ll be working to preserve the vitality of a successful organization that is ready to grow to the next level, particularly at a time when St. Louis is turning the corner and looking to the future. I am charged with establishing a vision for RAC and strategically moving the organization forward in a new and impactful way for the next decade and beyond.

This article has been co-written with Michelle T. Boone, Commissioner with the Chicago Department of Cultural Affairs and Special Events, and originally published by The Huffington Post on June 12, 2o15.

Deplaning at Chicago's O'Hare, it's easy to daydream of the world-famous art that awaits: the gleaming, 100-ton stainless steel Cloud Gate, Grant Woods' iconicAmerican Gothic, historic architecture and the homegrown Chicago blues.

Some people are numbers focused, others are creatives. In business, it is often the metrics and the people behind them that pull the strings and the corporate philanthropy field is following the same path. Social impact is increasingly measured by data and used by corporate funders as the basis for grant-making decisions. This trend has not necessarily been kind to the arts sector, as corporate giving budgets have reshuffled to target organizations and initiatives that can quantify their impact.

Giving in Numbers: 2014 Edition found that total giving to Culture and Arts fell by 20 percent between 2010 and 2013, a result that suggests organizations operating in the field have struggled to successfully capture the metrics and information necessary to demonstrate impact in a way companies can understand. Americans for the Arts is responding to the decline, however, with a shrewd assessment of the place arts has in the corporate philanthropy world—it’s not just about impact that can be supported by data, but about using creativity to broaden conversations and generate support.

If your city had a new construction company move to town, this would be good news – more jobs, more economic activity, and more tax revenues to be collected. How about if your city received funding from your state to widen a road? Again, you would probably welcome this news with open arms. Now, think about a new arts organization moving to town. Would you look at this group with the same economic lens that you used to look at the construction or transportation business?