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Dr. Melissa Akaka
Three Insights Tools for Increasing Audience Engagement
Posted by Oct 29, 2021
![](https://www.americansforthearts.org/sites/default/files/styles/square_150/public/pictures/picture-29623-1635351882.jpg?itok=mFnsleWH)
Dr. Melissa Akaka
In the recent Arts Marketing Coffee Chat entitled “Research & Data: What Do You Need?” I shared the process for how arts organizations can address a specific a business problem by identifying data that an organization has or needs, which can provide insights into developing an effective solution.
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