Four Milwaukee schools are closing out their first year in the Turnaround Arts program, a model that uses the arts and arts integration to help turnaround schools. While it may be too early in the process for the schools to gauge impact on traditional school improvement indicators such as math and reading, what we did observe was teachers who started collaborating more, and teachers trying new strategies that reinvigorate the classroom for them and for their students. 

When recently asked how best to advocate for the arts in the current environment, U.S. Senator Tom Udall (NM)—co-chair of the Senate Cultural Caucus and chief sponsor of the CREATE Act—was unequivocal: “Start by telling every one of your Senators about the economic benefits of the arts.” This familiar refrain is one we have heard for decades from city council chambers to governor mansions to the halls of Congress—and it works. Arts & Economic Prosperity 5 does just that. It changes the conversation about the arts from that of a “charity” to one about an “industry” that provides both cultural and economic benefits to the community.

Whether focusing on employee engagement, customer appreciation, recruiting talent, or fostering community, these eight case studies, taken from a series of essays produced by the pARTnership Movement, showcase how today’s most innovative businesses are using the arts to help meet some of their most difficult and vital objectives. 

From exhilarating live performances to extensive corporate art collections to engaging community outreach programs, businesses all around the United States enrich the lives of their employees and people in their communities by partnering with the arts. But each year, ten companies go above and beyond—the BCA 10: Best Businesses Partnering with the Arts in America. 

“The arts are everything. They are like a master key.”

I recently had an opportunity to spend a couple of hours with the brilliant high school-aged leaders of the Milwaukee Public Schools’ Superintendent’s Student Advisory Council (SSAC). I was one of four presenters discussing city-wide community/collective impact initiatives that are focused on improving outcomes for students. We presented about the mission and vision of our organizations and our own personal backgrounds, but the highlight was when the students presented to us about their “fires” – the issues or injustices they are attempting to tackle through their capstone projects over the course of the next couple of years.

There are many ways to advocate for access to creative opportunities and investment in the arts as integral to economic, educational and civic success.

Some of the most important partners in this effort, in these changing and exciting times, are local governments and the economic development sector. Local officials, economic development professionals, and civic leaders are concerned with economic vitality, education for the 21^st century, healthy, vibrant communities, and engaged residents. Those are arts issues in every way. As Wisconsin’s community cultural development organization, Arts Wisconsin is strategically and proactively involved in civic policy, planning and programming, working at the intersection of the creative workforce, industries and communities. Our partners now include statewide civic organizations including the League of Wisconsin Municipalities, Wisconsin Rural Partners, Wisconsin Economic Development Association, Wisconsin Main Street Program, and the Wisconsin Downtown Action Council. We all care about our state’s future.

This article was originally published by CultureWork: A Periodic Broadside for Arts and Culture Workers, in January 2016. CultureWork is a publication of The Center for Community Arts and Cultural Policy at the University of Oregon. The following blog post is an abbreviated version.

The idea that advocacy should be a daily activity, and not just something that is reserved for once-a-year visits to the State Capitol, hit home for me a few years ago. An enthusiastic constituent made the trek to Madison from a small town on the Mississippi River—a trip of at least four hours each way—to attend Arts Day. At the end of the day, she told me that she had had a great time learning and networking but didn’t get a chance to visit with her legislator. She said, "I'll come back to Madison one of these days to meet with him." My response was, "Well, he'll be home this weekend, and every weekend, so why don't you just call him up and meet for coffee at a local café?" That's when I realized…there's a misconception out there that advocacy is something separate from life, that you have to make a special effort and drive a long way to meet with your legislator to be part of the civic discourse.

With one foot deep in the arts education world and the other deep in youth development and out-of-school time (OST) work, I have come to the not-so-shocking realization that arts programs easily and thoroughly align with and fulfill what experts and participants agree are the key characteristics of successful youth development programs – hurrah for Creative Youth Development!

I participate in Milwaukee’s city-wide OST network, Beyond the Bell, and recently became a trained external assessor for the Youth Program Quality Intervention (YPQI), a quality improvement process developed by the David P. Weikart Center for Youth Program Quality. The purpose of the process is to quantify the quality of a youth development program and help organizations create quality improvement plans. The Weikart Center also offers Methods Trainings focused on quality improvements relative to the measures in the tool.

The arts are for everyone. Each man, be he young or old, rich or poor, has the right to experience the arts both as spectator and as participant.

CODAworx is a global, online community that is the first of its kind -  serving as an artists' LinkedIn, made for the commissioned art world. We support public art because it is an investment that creates more significant, long-term value for the community. 

CODAworx represents not only artists, but everyone collaborating on private and public art projects: architects, interior designers, fabricators, photographers… and most recently, building developers and a Rotary Club! Our passion at CODAworx lies in bringing the arts community together in one place, connecting them with the resources needed to create amazing art projects, and showcasing those projects to the world.

Kyle Dlabay

When you think about the performing arts, the first image that comes to mind probably isn’t thousands of cyclists. But in Milwaukee, bike riding and the performing arts have been connected since 1981 when the United Performing Arts Fund (UPAF) started the UPAF Ride for the Arts, sponsored by Miller Lite. Back then it was known as “Arts Pedalers,” then it grew immensely as “Uecker’s Ride for the Arts” and “Miller Lite for the Ride for the Arts.” The current name, which our title sponsor graciously agreed to in 2010, ensures the focus of the event is on its reason for being–to support the performing arts in Southeastern Wisconsin.

Founded in 1967, UPAF is an umbrella fundraising United Arts Fund with a threefold mission: 1) to raise much-needed funds to ensure entertainment excellence, 2) steward the dollars our donors so generously give, 3) promote the performing arts as a regional asset. As the single largest funder to 15 of the largest performing arts organizations in our region, including the Milwaukee Symphony Orchestra, Milwaukee Ballet, and Milwaukee Repertory Theater, UPAF is essential to sustaining the valuable asset that we have in the performing arts.

Ayanna Hudson

The Arts Endowment’s vision is that every student is engaged and empowered through an excellent arts education. This statement reflects a fundamental belief that all students should have the opportunity to participate in the arts, both in school and out of school. It also acknowledges the very real benefits of an arts education—students participating in the arts are engaged in life and are empowered to be fulfilled, responsible citizens who make a profound, positive impact on this world. I'd like to share with you what the NEA has learned about how to achieve this vision and steps we are taking to move this vision forward.

There is an old quote attributed to John Montagu, 4th Earl of Sandwich:

“If any man will draw up his case, and put his name at the foot of the first page, I will give him an immediate reply. Where he compels me to turn over the sheet, he must wait my leisure.”

This was the charge given to me by a business leader who needed to make a compelling case for government and corporate arts funding:

“Keep it to one page, please,” was his request. “I can get anyone to read one page.”

With the 2014 arts advocacy season upon us, the following is my updated “Top 10 Reasons to Support the Arts.”

Donna Neuwirth and Jay Salinas

Ecology and economy share the same root word, oikos referring to a household or family. Because it is at that level that these concepts can best be understood –a discrete unit that can sustain itself, financially, culturally and environmentally; large enough to have impact; diversified enough to be resilient, yet small enough to retain knowledge and control of its elements.

Economies in rural communities retains some of this compact nature. We operate at a level where our work can have measurable impact. We can communicate directly with elected officials, business leaders and seldom have to introduce ourselves more than twice.

Our original household economic goals were modest- we sought to derive a living by growing and marketing organic vegetables. Though our backgrounds were in the arts, we were used to performing duties not directly related to our vocation in order to pay the bills. But we quickly discovered that there were connections between the fields of culture and agriculture- not the least of which is the work of farming.  But for us, without the necessary balance of art, it would prove unsustainable.

Wormfarm Institute Combine

Because of this, the Wormfarm Institute has always found the relationship between a vibrant culture and economic activity to be a natural one. Over the past several years, as our projects have grown larger and more complex, involving several communities simultaneously we have come to value projects in part in terms of economic development. This isn’t a stretch or compromise but instead a natural result of working to increase diversity, vibrancy and resilience whether in our farm fields or our small downtown. This coincides with a nascent re-localization movement growing in response to the global economic upheavals of the last 8 years. It is easier now to make this oikos (human-scale) argument since most folks are aware how unwise it is to be dependent upon distant financial markets operated by self-interested entities, personal or corporate, untethered to any community.